Brand identity for DTS Express

A brand in use since 2019, from stationery to uniforms.

My Role

  • Identity Design

Tools

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign
  • Blender

Date

2019

Context

DTS (Distribuidora de Tecnología y Soporte) sells and supports computer equipment. In 2019 it needed a complete brand identity.

Challenge

A brand that could hold up for years and extend to new services without losing consistency.

My approach

I designed the logo around the monitor icon and took it to stationery (letterhead, envelope, and business cards) in DTS blue, with the icon as a repeating element. Over the years I extended it to DTS Delivery and the 2025 polo uniforms.

Status

In use since 2019. I still design new pieces for the brand.

Brand identity for DTS Express — image 1
Brand identity for DTS Express — image 2
Brand identity for DTS Express — image 3
Brand identity for DTS Express — image 4
Brand identity for DTS Express — image 5
Brand identity for DTS Express — image 6
Brand identity for DTS Express — image 7
Brand identity for DTS Express — image 8
Brand identity for DTS Express — image 9

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